How to Upload Your Bio to You Placester Website

What does Placester do? Placester is a pop technology visitor that sells WordPress based real estate websites with IDX integration.

Information technology was founded in 2011 but rose to popularity years later when Placester partnered with NAR to provide free real estate websites to agents. Back and so, some of the websites were offered gratis or for $10 (based on some comments), depending on an agency'southward partnership with Placester and NAR.


How Does Placester Work? How is information technology Different from other Real Website Blueprint?

Placester is a existent estate website builder based on the WordPress CMS, a modified version of it. They streamlined WordPress's functionalities and created an like shooting fish in a barrel-to-follow drag and driblet version of information technology that doesn't crave coding.

Information technology also has an IDX website integration, real manor CRM, and a couple of auto-responder emails.

If you lot're Googling "Placester reviews" and "Placester website examples," I'grand guessing it'south considering:

  • You saw an article recommending Placester as a real manor website builder, and you're curious why it'due south pop (I'll get to this later on)
  • Your brokerage offers a gratuitous Placester website to agents
  • You're non sure whether to use a gratuitous existent manor WordPress theme or use Placester instead
  • You like it but information technology'southward besides expensive for a real estate website design, and then yous're looking for a more than affordable option

This detailed Placester review and comparison volition answer these questions, and hopefully help you come up with an informed conclusion.


Placester Website Blueprint Features: How Does it Stack Upward?

A existent estate website builder'due south functionality can be judged based on 5 factors:

  • Ease of apply
  • Customization options
  • Design themes
  • SEO friendliness and functionality
  • Mobile responsiveness

Read on to see how Placester ranks in each department.


Ease of Use

How does Placester work? Choose from 1 of their real manor templates, and after that enter the data needed to populate your real estate web design.

It's a typical onboarding process. Enter your name, contact information, social media links, and the text for your bio, and service pages.

It's elementary enough to use but if you want to customize the colors, groundwork images, and menu navigation, it will still accept some work like any other existent estate web design project will.

Some users like that Placester removed many of the customization features  native to WordPress. But there are also some that feel that they "over simplified" the platform when they did this back in 2012 to 2016, equally mentioned at InboundRem's Placester review.


Customization Options Available for a Placester Website

Placester is customizable depending on the program that you have. The cheapest plans take very express customization functions, so you lot'll demand to get the Advanced program if you want a custom real manor website with home valuation pages, custom contact forms, and custom colors. (Run across the Placester pricing comparison for more details on this) tk link to section

It's for a adept reason though— they don't want you to practise anything that will jeopardize the backend of your website. Information technology'south still based on WordPress after all.

If you really want it customized, hire a real estate website designer to modify the CSS lawmaking on your Placester website business relationship.

A semi custom real estate website design costs $650, while a fully custom real manor web design costs $950 if you hire one of their designers. This toll is a one-off payment on acme of the Placester pricing for advanced plans.

Related: Find out what designers don't tell you about having a wordpress real estate website design.


Real Estate Website Templates or Themes

As of writing, Placester website has 25 real manor website templates. Based on Placester reviews, starter plan subscribers only have access to half the available themes.

Advanced plan members at Placester take access to their library of royalty gratis images. This starts at $120 a month.

If you accept Canva, your own images, or access to a library of commercially free stock pictures, you lot won't need this choice.


SEO Functionalities of a Placester Website

Placester makes information technology piece of cake to implement real estate SEO strategies on every page through their custom congenital SEO meta tool. At least y'all don't take to worry about adding a plug-in for this function.

They likewise have a content library that agents can apply to copy and tweak content to publish on their website.


Mobile Responsiveness and Pre-Made Real Estate Template Pages

All Placester websites are mobile-friendly.

You can also blueprint a Placester website by customizing the provided template pages:

  • Property search
  • Featured listings
  • Testimonials
  • Mortgage calculator
  • Contact united states of america
  • Custom expanse pages (advanced programme only)
  • Home valuation real estate website templates (advanced program only)

How does Web4Realty Compare to Placester in Building Websites?

Ease of Employ: PageManager Drag and Drop Existent Estate Website Architect

Web4Realty isn't based on WordPress, it's a custom CMS adult by our team.

The elevate and drib function allows yous to add pre-formatted blocks of content to your website. While the WYSIWYG content editor allows you to format blocks of text and encounter what it looks like on your chosen theme immediately.

Despite the elevate and drop functionality, y'all're non express in any style with what yous can exercise on the website.


Real Estate Web Design Customization Options at Web4Realty

You can make big site broad changes, like the menu navigation, page layout, and appearance of call-to-activeness buttons.

Minor, detailed changes like the text formatting for individual pages, can as well be edited without going through the backend of the theme.

Below are just a few of the things you tin customize:

  • Page layout
  • Header text, colour, layout
  • Favicon
  • Menu layout, color, opacity
  • Torso text, ballast text formatting
  • Groundwork image
  • Epitome sliders
  • Call to action buttons
  • Anchor text formatting
  • Listings search bar
  • Breadcrumbs or page path navigation

Related: Non all real estate website designs are equal. Some are built to convert visitors into serious inquiries. Here's how to build a conversion optimized real manor website.


Existent Manor Templates

All users can select from Web4Realty's list of 30+ free real estate templates. Dissimilar Placester, you don't need to pay extra to use any of the themes.

We also have a library of real manor stock images you lot can use, simply you don't demand to upgrade to a premium plan to get it.


Hiring a Real Estate Graphic Designer (If You Don't Wanna DIY Your Site)

Unlike Placester where you need to pay for an advanced program to get custom contact forms and abode valuation pages, all our plans are already equipped with these functionalities. It's just up to you to design them.

Y'all can likewise avail the services of one of our in-house real estate graphic designers, so they can create a custom existent estate website design for yous.

tk prototype from Vic


SEO friendliness and functionality

Investing time improving the existent estate SEO of your website will aid you announced on elevation of Google's search results, and bring lots of prospects to your site.

All the SEO details for each folio can be edited at the Website SEO pop-up box on PageManager. Y'all don't have to manually visit each page to edit its SEO championship, meta information, and other SEO settings.

tk epitome from old blog post on SEO


Mobile Responsiveness and Pre-Formatted Existent Manor Website Templates

All the real estate websites on Web4Realty are mobile-responsive. Yous can as well encounter how a website looks on a phone, tablet, or desktop on PageManager.

PageManager as well has a couple of pre-formatted pages and content blocks you tin add on any page, such as:

Pages:

  • Home valuation
  • Services: Buyer and seller
  • Featured listings
  • Custom area pages: create pages with custom IDX filter listings, such equally community pages, condo search pages, etc.
  • Mortgage estimator
  • Testimonials
  • MLS search
  • Pre-Structure
  • Contact us

Content blocks:

  • Mortgage calculator
  • Holding search
  • Custom contact forms
  • Map that tin pinpoint the accost y'all provide

Placester Website IDX Integration

IDX website integration is of import to agents.

All Placester websites have IDX integration merely it comes at an additional fee of $five per MLS contract for starter and advanced plans, and $9 per MLS contract for Office Architect plans.


placester pricing

With this Placester IDX website integration, visitors can search properties via a map role, get holding alerts, and save their preferred listings.

Inquiry revealed some Placester reviews indicating that the IDX website integration doesn't always work for the agents.

Here'due south a comment review found on InboundREM. The review may not look legitimate because in that location's no picture, only I clicked the proper name and it's connected to an agent website with the aforementioned first name as the commenter.

placester review

Of grade, this isn't to say that all their users have this problem. If you've had problems with IDX website integration earlier, information technology may be helpful to find a Placester review from other agents in your expanse.


Web4Realty's IDX Website Integration

Web4Realty started way back in 2011 but nosotros didn't invest in any promotions outside of Toronto until a few years agone. We worked on our MLS IDX website integrations first.

Many real estate amanuensis websites with IDX can't load listings properly because each MLS has a different style of categorizing backdrop.

But put, some states could have 5 categories for residential properties, while others could have 11 or more than. Some states also have different search options, dissimilar database platforms, and requirements to get integrated.

Taking all these differently configured information and making it work into a uniform platform takes a lot of coding.

It took 10+ years, but now our proprietary IDX website integration software works on 100+ real estate boards across Canada and the U.S, and then our members can display the bachelor listings in their surface area with no problems.


Marketing Analytics on a Placester Website

You lot demand to activate Google Analytics on your Placester website to rails visitors and their activity on your site.

Once activated, you tin rails where traffic comes from, the most popular pages on your site, the keywords you rank for on Google, and many more.

You can too put a Facebook Pixel on your Placester website.

Web4Realty's Marketing Analytics Dashboard

Our native analytics dashboard allows y'all to see the activity on your site, without going on third-party apps similar Google Analytics.

It'southward a smashing selection if you don't want to learn Google Analytics or if you but want a user-friendly dashboard that shows what'south going on in your existent estate website.

Like other comprehensive website analytic tools, the PageManager dashboard shows:

  • Daily, weekly, monthly website visitor count
  • Full and unique visitors
  • Traffic source
  • Time spent on your site
  • User activity on your real estate website

Merely since we customized our platform as a real estate website builder, we also show you additional information that's not inherently found on Google Analytics, such equally:

  • Pop listings
  • Pop community pages


Displaying Client Testimonials on Your Real Estate Website Blueprint

Placester Reviews: Testimonial Functions for Agents

Placester acquired a review tool called RealSatisfied in 2016. This enabled their users to transport surveys to clients, then publish these collected reviews on their real estate website pattern.

Members can as well request to have testimonials from different sources imported into their Placester website account.

Each testimonial tin can be customized and displayed anywhere on the real estate web design, not just on the dedicated testimonial page.


The Better Option: Web4Realty Duo of Testimonial Tools

Web4Realty members can publish and collect testimonials in 3 means:

  • Sync testimonials from their Google My Business, Zillow, or Facebook accounts to their real estate web blueprint with the Social Testimonials tool
  • Collect testimonials from surveys sent at an automatic schedule to clients using the "Request Testimonials" part
  • Automatically prompt clients to publish the review they gave to an amanuensis'due south Facebook account

Our members can also automatically publish the collected testimonials on their website, and even ship an automatic respond to be posted alongside each review.

An agent can create an automatic reply that will be posted for positive reviews, and a different respond to address negative reviews.

And similar Placester websites, members can besides publish the testimonials on different parts of their existent estate spider web blueprint, such as on individual listings or neighborhood pages.


best real estate developer websites with testimonials

Placester Website for Brokers

Brokers looking for more functionality may prefer Placester'due south Office Builder and Concierge Custom Plans.

Advanced functions like pb routing, function roster pages, amanuensis contour pages, and onboarding tools are but some of the features included in these Placester pricing plans.

These large plans let brokers to give their member agents a existent estate website design that they tin can customize, while withal retaining the brokerage's branding.


Web4Realty Existent Manor Website Design Functions for Brokers

Pb routing, agent onboarding, and agent management dashboard functionalities aren't bachelor yet.

Just that'due south not to say Web4Realty'southward real estate website builder doesn't work for brokers.

Nosotros've worked with Brokers at Re/Max and Sutton Group, among others. Check out some of the broker real manor web designs we've completed.

Our website management tool includes a function for calculation team members, and a live conversation that can route inquiries to them.

While at that place'southward no real manor website template for brokers, the website designer tool is flexible enough that you tin can blueprint a page to include multiple short bios and contact information for every fellow member of your brokerage.

Pro Tip: New real estate brokers, here are v things you need to add together on your website now that you lot're a broker.


What'southward the Difference in Displaying Agent Profiles on a Placester Website vs on Web4realty?

Placester Office Builder accounts will allow you lot to build a database of agent profiles and and then tailor which agents appear at the selected part page with a few clicks. It's great if your brokerage has more than two branches.

With Web4Realty, you can add together squad members to your account and create a bio for them. If you have multiple offices and want to create a page roster for each, and then y'all'll take to manually re-create and paste the amanuensis's bio at the selected office page.


Placester Reviews: What Kind of Customer Support can You lot Look?

How much support yous'll get depends on your plan.

According to the Placester pricing page, starter, advanced and role builder users have phone, email, and chat back up plus a self-service noesis base.

Merely you'll go a different person every time you ask for help because in that location'due south no defended project manager for you lot. It'southward merely bachelor at the well-nigh expensive Placester pricing plan.

placester pricing

Become Better Customer Support and a Dedicated Projection Managing director

Our caput of client support, Omar, confirmed that there'due south no divergence in the available support functionalities offered to members.

Here's how our customer support is unlike from Placester pricing:


Placester Web4realty
Project Manager Concierge Custom plans only All users
Done for you support Concierge custom or hired out on their services market place Some services require a minimal fee
Telephone Yes Yes
Email Yes Yes
Conversation Yeah None
Knowledge base of operations Yep Yes

Each Web4Realty member is assigned a dedicated manager from our support team the moment they sign-up for a trial.

And then if you have whatsoever questions, they will be handled past the same person every fourth dimension. It'southward a real fourth dimension saver because your projection manager volition have access to all your previous requests.


Placester Reviews from Existent Estate Agents at 3rd Party Websites

Placester websites are popular amongst agents because they're piece of cake to use.

placester review

placester review

It's too very customizable as long equally you're willing to shell out a bit more.

placester review

Placester Reviews: What Agents Don't Like

It's not perfect though, some agents had trouble with their billing. Some Placester reviews on BBB, RainMaker, and other tertiary political party sites revealed that agents tried to cancel their Placester website account multiple times but failed.


placester review

placester review

At to the lowest degree in these Placester reviews, it looks like someone replied to resolve the effect.

Some reviews also claimed they got less than they hoped…

placester review

Placester Pricing: Existent Estate Website Builder Comparison

Agents have four Placester pricing options to choose from: Starter, Advanced, Role Builder, and Concierge Custom. NAR members get a 25% discount.

placester pricing

Price starts at $80 per month or $64 per month if you pay for the whole twelvemonth and if y'all're an NAR member. Non-NAR fellow member Placester pricing starts at $100 a month.

Every bit you can come across, you'll demand to get an avant-garde plan if you want more than customization options for your real estate spider web design.

The Advanced plan costs $120 a calendar month for NAR members, and $150 for non-members if paid annually. The full breakdown detailing the differences in features and customizations bachelor are on Placester website's pricing page.

If y'all need a partnership, team, or broker real estate website design, you'll need to pay for the Office Builder Placester pricing plan. Otherwise, you won't accept access to the agent roster pages, and other amanuensis management tools.

Placester Pricing Customization costs:

  • Basic: $100
  • Semi custom real estate website design: $650
  • Custom real estate website design: 900

Web4Realty Pricing

Compared to Placester pricing, Web4realty's subscriptions are uncomplicated. Websites start at $29 a month and it comes with a option of thirty free real estate website templates.

A website and real estate CRM combo starts at $39 a month, while a parcel that also includes an electronic mail marketing tool comes to $49 a month.

Real manor web design customization packages start at $125 and can get every bit much as  $400 for a custom real estate website blueprint. That's a $500 savings compared to the Placester pricing for custom sites.


Placester Reviews Verdict: Is Placester the Best Real Estate Website Builder?

All things said, which website architect is best for real manor? Is it Placester, Web4Realty, or some other brand not mentioned here? It depends on your budget and the real estate web design functions y'all need.

If you're really set on getting a WordPress based website but don't want to hire a existent manor website designer, it may be a good option.

But if y'all're only looking for real estate agent websites with IDX, then Web4realty is a great selection at one-half the price of Placester websites.

If y'all're wondering why Placester is a pop real estate website builder, that I can respond with more certainty.

Placester became pop for iii reasons: their NAR partnership, their custom tools for brokers and their websites, and their investment in content marketing.

Also, many agents got a free or inexpensive Placester website account through their banker.

Charley

Charley

Copywriter for Web4Realty with a focus on real estate marketing, lead generation, and email marketing topics. I help fintech and existent estate marketing companies increase member sign-ups thru conversion-focused content marketing and email campaigns. Loves scuba diving and cooking.

williamsonardesclarm.blogspot.com

Source: https://web4realty.com/placester-website-vs-web4realty-face-off-a-detailed-comparison/

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